FOR IMMEDIATE RELEASE
NERD BLOCK AND REEDPOP TEAM UP TO DELIVER LIMITED EDITION NEW YORK COMIC CON FAN BLOCKS FEATURING TOYS, EXCLUSIVE COLLECTIBLES AND APPAREL
Toronto, ON (August 9, 2016) - Leading subscription box company Nerd Block, together with ReedPOP, the world's leading producer of pop culture events, today announced the launch of a limited edition New York Comic Con (NYCC) Block: a special one-time offer packed with toys, collectibles, utility items and an exclusive T-shirt. The customized NYCC box will give Fans, whether attending the New York-based convention or not, the chance to get their hands on exclusive merchandise reflective of the ReedPOP event experience.
“Our partners at ReedPOP consistently hold the world's best conventions and NYCC represents the best-of-the-best,” says Russ Montague, CEO of Nerd Block. “We couldn't be more excited to bring that experience right to your front door with this limited edition NYCC Block. It’s filled with exclusives, collectibles and more. Everything you'll need to make you feel like you're a VIP at NYCC!”
The NYCC Limited Edition Block will include 10 officially-licensed items, six of which are exclusive to NYCC. The block is one of many planned collaborations between ReedPOP and Nerd Block.
“Nerd Block is a company that shares our company’s passion for all aspects of the geek and pop culture universe,” said Lance Fensterman, Global Senior Vice President of ReedPOP. “These offerings are guaranteed to satisfy NYCC fans – both attending and around the world – who crave our exclusive and collectible merchandise year after year.”
Fans interested in picking up the highly-limited NYCC box are encouraged to visit nerdblock.com/nycc to find out more and to sign up to be the first people notified once orders open.
The NYCC box will be shipped out in time to arrive at homes before NYCC, which takes place October 6-9, 2016 at the Javits Center in New York City, NY.
About Nerd Block
Nerd Block is the world’s first premium subscription box dedicated specifically to nerds. Sending subscribers an exclusive ShirtPunch T-shirt, plus 4-6 toys and collectibles every month, Nerd Block has amassed an incredible subscriber base worldwide. Nerd Block has eight different genre-focused blocks from which to subscribe, including Nerd Block Classic, Nerd Block Junior Boys, Nerd Block Junior Girls, Horror Block, Arcade Block, Comic Block, Sci-Fi Block, and the newly launched Shirt Block. Nerd Block has quickly emerged as a prominent player in the global toy industry. For more information, visit www.nerdblock.com.
ReedPOP is a boutique group within Reed Exhibitions exclusively devoted to organizing events, launching and acquiring new shows, and partnering with premium brands in the pop culture world. ReedPOP is dedicated to celebrations of popular culture throughout the globe that transcend ordinary events by providing unique access and dynamic personal experiences. The ReedPOP portfolio includes: New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), Penny Arcade Expo (PAX) West, East, South and Australia, Emerald City Comicon (ECCC), BookCon, Oz Comic-Con, Comic Con India, Paris Comic Con, Star Wars Celebration, Star Trek: Mission New York, TwitchCon, ComplexCon, UFC Fan Expo and more. The staff at ReedPOP is a fan-based group of professionals uniquely qualified to serve those with whom they share a common passion. ReedPOP is focused on bringing its expertise and knowledge to world communities in North America, South America, Europe, Asia, India and Australia. (www.reedpop.com).